Happy New Year all! Hope everyone’s break was relaxing and you’re now ready to take on ’16…
It was a relatively quiet weekend, with the only wide release being a surprise expansion of Quentin Tarantino‘s the Hateful Eight. Out of the 70mm “roadshow” version, the digital cut ended up in first with 17.4% of members seeing it and wound up in third place on the box office charts with a strong $16.2M.
A surprising second place winner was the Big Short: Adam McKay‘s foray into dramatic directing. With no real expansion over it’s wide release on December 23rd, it did an impressive 10.2% this weekend, only dropping 9% from last week. I’d imagine the strong word of mouth (87% on Rotten Tomatoes) coaxed more people away from movies like Daddy’s Home and Concussion, which were not as well reviewed but were close to even with the Big Short last week (both drew 8.1% for fourth and fifth place with members this weekend).
Skipping back up to third place, we find last week’s first place winner Joy: the David O’Russell film brought 9.6% of members out this weekend, dropping 44% from last week.
Another milestone for Star Wars: the Force Awakens: passing $700M domestically this weekend makes it the fastest film to reach that milestone ever (Avatar took 72 days to do what Star Wars did in 17!). For members, it took 7.5% for the weekend to take sixth (down 25% from last week).
What’s next weekend? Predicting a big one for the expansion of the Revenant. I managed to catch this one this weekend, and director Alejandro Gonzalez Iñárritu, last year’s Best Picture/Best Director winner for Birdman, has made an impressive film that will likely get an equal amount of awards attention this February. I think it’ll take a mid-20s% this weekend. Only other wide release competition is horror movie the Forest. Horror’s tend to do well, so it may nip on the heels of Revenant with a high-teens% take.